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Mastering Data Mining: The Art and Science of

Mastering Data Mining: The Art and Science of Customer Relationship Management. Gordon S. Linoff, Michael J. A. Berry

Mastering Data Mining: The Art and Science of Customer Relationship Management


Mastering.Data.Mining.The.Art.and.Science.of.Customer.Relationship.Management.pdf
ISBN: 0471331236,9780471331230 | 512 pages | 13 Mb


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Mastering Data Mining: The Art and Science of Customer Relationship Management Gordon S. Linoff, Michael J. A. Berry
Publisher: Wiley




Jim Goodnight, President and Cofounder, SAS Institute. Mastering Data Mining: The Art and Science of Customer Relationship Management. Mallach, “Decision Support and Data Warehouse Systems”, Tata McGraw Hill. Mastering Data Mining: The Art and Science of Customer Relationship Management Michael J. Berry, Michael J.A., and Gordon Linhoff. Deshpande, “Multidimensional Data Analysis and Data Mining Dreamtech Press 8. Chakrabarti, S., Cox, E., Frank, E., Guting, R. Product DescriptionBerry and Linoff lead the reader down an enlightened path of best practices. Berry and Linoff lead the reader down an enlightened path of best practices." -Dr. Mastering Data Mining: The Art and. New York, NY: John Wiley & Sons, Inc. Michael Berry and Gordon Linoff “Mastering Data Mining- Art scholarship of CRM”, Wiley Student Edition 7. Upper Saddle River, New Jersey: Prentice Hall, 1997. Jim Goodnight, President and Cofounder, SAS Institute Inc. Michael Berry and Gordon Linoff “Mastering Data Mining- Art & science of CRM”, Wiley Student Edition 7.